Make a change from traditional advertising and advertise on Roku. More than likely, you’ve noticed the shift away from regular television. Most people are cutting the cord to save money, and traditional tv advertisers are missing out. Switching to a streaming platform could put you in front of more viewers, enhancing ad impact.
Why You Should Advertise On Roku
Creating an effective ad campaign isn’t the same as it was back in the day, but that doesn’t mean it’s impossible. You can network on a connected TV platform, and your ads will go to thousands of locations.
Non-Skippable Commercials
Have your customers been skipping commercials and missing out on your latest deals? Getting them to watch an ad all the way through is a lot easier when they can’t be skipped. So, check out the un-skippable ads on a connected platform and see if they’d make a difference.
Intelligent Targeting
Cookies can keep track of your potential customers, and then you can show ads to your target viewers. Plus, this technology even has the ability to limit viewers to certain geo-locations. As a result, you can show ads to the people most likely to convert into customers, improving your odds of success.
Book Ads at a Competitive Rate
It wasn’t always easy to find the best rates when booking ad space, but it’s easier when using more than one exchange. If you use this platform, you get instant access to over 50 exchanges, and you can pick the best deal available.
Awarity helps businesses market with intelligent ads in the US. Visit them at their website at https://www.awarity.com/ to learn more.